Hansgrohe India Expands Wash Portfolio With Launch of Avalegra
Hansgrohe India has expanded its Wash portfolio with the launch of Avalegra, an integrated washplace solution that combines a washbasin and faucet into a single design. The product was unveiled at the brand’s channel partner outlet, C B Xclusive in Mumbai. The launch is part of Hansgrohe India’s strategy to expand its consumer-facing retail presence and strengthen its premium positioning in the Indian market. While continuing to build its B2B business with architects, designers and developers, the company is expanding its retail network to offer immersive product experiences. The new store formats enable homeowners, architects, interior designers and channel partners to explore complete bathroom concepts, supporting product awareness and specification across the brand’s Wash portfolio.
Commenting on the development, Abdulkader Bengali, Managing Director, Hansgrohe India, said, “India’s premium bathroom segment is witnessing a clear shift towards integrated, design-led solutions that deliver unique water experiences without compromising on performance and long-term value. As we continue to strengthen our wash portfolio, innovations such as Avalegra reinforce our commitment to offering complete bathroom solutions that seamlessly combine water technology, contemporary design and sensory water experiences in one single solution. Through our various Hansgrohe retail formats, we are also bringing these innovations closer to homeowners, architects, designers and channel partners, supporting our broader strategy of strengthening our consumer-facing retail presence while Avalegra features a parabolic spray integrated into the basin and a laminar spray from the swivel spout, providing two water-flow options for different user requirements. Both spray modes are designed to deliver performance while limiting water consumption to five litres per minute. continuing to build on our strong professional network across India.”
The expanded Wash portfolio brings together Washplaces, ceramics, faucets, showers and accessories designed to work together in terms of aesthetics and functionality. With Avalegra, Hansgrohe has introduced an integrated Washplace concept that combines a wash basin and faucet into a coordinated solution.
The Washplace uses a solid-surface basin designed to resist cleaning agents, chemicals and everyday wear. Its inner contours are designed to minimise dirt accumulation, while flexible silicone nozzles help reduce limescale build-up. The integrated basin-and-faucet configuration also simplifies installation and creates a coordinated bathroom setup